Lecturer Profile

Basuki Rachmat

basuki rachmat
 
 
RachmatB
Associate Professor
 Sinta ID
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 Scopus ID
 Email: basuki@perbanas.ac.id
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# Formal Education
  1. Bachelor in Accountancy, Faculty of Economics, Universitas Putra Bangsa, Indonesia (1994)
  2. Master In Management (Magister Management), Faculty of Economics and Business, Universitas Gadjah Mada, Indonesia (1997)
  3. Doctor in Management, Faculty of Economics and Business, Universitas Brawijaya, Indonesia (2006)
 
# Profesional Certification
  1. Certified in Marketing from Lembaga Sertifikasi Profesi (LSP) (2016)
 
# Organizational experience
  1. Coordinator of Domestic Communication and Cooperation Forum, STIE Perbanas (2008-2010)
  2. Secretary of the Postgraduate Program, STIE Perbanas Surabaya (2010-2014, 2014-2018)
  3. Vice Rector for Marketing and Students Affairs, STIE Perbanas Surabaya (2018-2022)
 
# Expertise
  1. Marketing Management
  2. Strategic Management
  3. Selling Management
  4. Marketing Plan
  5. Service Quality
 
# Award & Recognition
  1. Assessor for Lecturer Performance Report (LKD), 2014-Now
  2. Reviewer for Beginner Lecturer Research (Penelitian Dosen Pemula)-LLDIKTI 7, 2019-Now
  3. Reviewer for Journal of Business and Banking (JBB), 2020-Now
  4. Reviewer for Internal Research Proposal, Universitas Hayam Wuruk Perbanas, 2022-Now
 
# Publication
  1. Rachmat, B. (2007), Orientasi Pelanggan, Orientasi Pasar dan Inovasi Serta Pengaruhnya Terhadap Kinerja Bisnis Hotel Berbintang Tiga di Indonesia, Ekuitas: Jurnal Ekonomi dan Keuangan, Vol. 11, No. 3, p. 367-390, Akreditasi No. 55a/DIKTI/Kep/2006)
  2. Sutarso, Y. and Rachmat, B. (2010), The Role of Bank Branch Facing Global Business: Empiric Study of Perception of Banking Employee In Indonesia, International Conference on Business and Banking-Corporate Social Responsibility University Network Conference
  3. Ningtyas, F., dan Rachmat, B. (2011), Pengaruh Kepercayaan, Komitmen, Komunikasi, Penanganan Masalah, dan kepuasan nasabah Terhadap Loyalitas Nasabah Bank Muamalat di Surabaya, Journal of Business & Banking, Vol. 1, No. 1, p. 51-60
  4. Widjana, M.A., and Rachmat, B. (2011), Factors Determining Acceptance Level of Internet Banking, Journal Of Economics, Business, & Accountancy-Ventura, Vol. 14, No. 2, p. 161-174
  5. Rachmat, B., and Indrawati, T. (2012), ISEES Model: Model of Hospital Service Based On Internal And External Service Quality, Journal Of Economics, Business, & Accountancy-Ventura, Vol. 15, No. 3, 457-470
  6. Heriyoga, R. and Rachmat, B. (2016), Analisis strategi pemasaran UMKM menggunakan pendekatan kualitatif fenomenologi dalam era MEA, Journal of Business and Banking, Vol. 5, No. 2, p. 283-298
  7. Harsono, S., Prawitowati, T., Widyantoro, H., and Rachmat, B. (2017), The Development Of Service Quality Model As A Criterion In Selecting The Banks In Indoensia, Polish Journal of Management Studies, Vol. 15, No. 2, p. 82-92
  8. Widijanto, R.S.R., and Rachmat, B. (2019), Effect of Bank Commitment, Bank Communication and Handling Customer Complaint on Customer Loyalty through Customer Satisfaction at PT Bank Central Asia Tbk of Mojopahit Mojokerto Sub-Branch Office, International Journal of Multicultural and Multireligious Understanding, Vol. 6, No. 2, p. 619-630
  9. Bagoes, S.D., and Rachmat, B. (2019), Effect Of Service Quality, Religiosity, Relationship Closeness, And Customer Trust On Customer Satisfaction and Loyalty at Bank Jatim Syariah, Russian Journal of Agricultural and Socio-Economic Sciences, Vol. 3, No. 87, p. 200-219
  10. Panday, R., and Rachmat, B. (2019), Technology Readyness Acceptance Model Analysis on Project Management Operations, International Journal of Business Management, Vol. 4, No. 3, p. 117-132
  11. Panday, R., Rachmat, B., and Navanti, D. (2020), Evaluation of Operating Cost for Money Packaging, International Journal of Scientific and Technology Research, Vol. 9, No. 3, p. 6736-6741
  12. Satrya, B., and Rachmat, B. (2020), The Effect of Service Quality and Trust on Repurchase Intention Through Customer Satisfaction In Rollaas Cafe Mall City of Tomorrow Surabaya, The 2nd International Conference On Business And Banking Innovations (ICOBBI), p. 22-31
  13. Maknunah, L., and Rachmat, B. (2020), The Effect of Brand Image, Brand Trust, Economic Benefits, and Brand Attitude Toward Purchase Intention on Iphone in East Java, International Journal of Multicultural and Multireligious Understanding, Vol. 7, No. 2, p. 308-320
  14. Harsono, S., Widyantoro, H., Prawitowati, T., and Rachmat, B. (2020), Perception, Gap and Reflection of Service-Oriented Organizational Citizenship Behaviors from the Perspective of Banking Employees and Customers in Indonesia, Religación: Revista de Ciencias Sociales y Humanidades, Vol. 5, No. 23, p. 118-125
  15. Harsono, S., Prawitowati, T., Rachmat, B., and Widyantoro, H. (2020), Mengembangkan Service Oriented-Organizational Citizenship Behaviour (SOCB) dan Kualitas Layanan (SERVQUAL), Jurnal Penamas Adi Buana, Vol. 3, No. 2, p. 63-72
  16. Irawan, T.A., and Rachmat, B. (2021), Analysis of Product Diversification Strategies in Effort to Increase Total Revenue (Case Study at PT. Kebon Agung Surabaya), The 3rd International Conference On Business And Banking Innovations (ICOBBI), p.  88-91
  17. Putra, D.B.H.P. and Rachmat, B. (2022), Factors influencing the adoption with mediation role of intention to use Mandiri Mobile Banking Surabaya, Journal of Business and Banking, Vol. 11, No. 2, p. 307-323
  18. Kumoro, C.J., and Rachmat, B. (2022), Faktor-Faktor Penentu Adopsi E-Wallet Ovo Di Provinsi Jawa Timur, Jurnal Manajerial, Vol. 9, No. 01, p. 52-72
  19. Prakoso, H.A., and Rachmat, B. (2023), Analisis Pengaruh Antesenden Kepuasan Pelanggan dan Implikasinya Terhadap Loyalitas Pelanggan (Pada Nasabah Bank Jatim Cabang Bangkalan), Jurnal Ekonomi Efektif, Vol. 5, No. 4, p. 659-672
  20. Sumantri, D.I, Rachmat, B., and Widyantoro, H. (2023), Pengaruh Service Quality, Perceived Value, Dan Customer Satisfaction Terhadap Customer Loyalty Pada Nasabah BCA Di Surabaya, Management Studies and Entrepreneurship Journal, Vol. 4, No. 5, p. 4849-4862
 
# Research
  1. Penelitian Eksploratif Pelayanan Publik di Surabaya Berbasis Pendekatan Service Quality (Servqual) (Hibah Penelitian Fundamental-DP2M Dikti Tahun I), 2008
  2. ISEES Model: Sebuah Model Pelayanan Publik Rumah Sakit di Surabaya Menggunakan Pendekatan Kualitas Pelayanan Internal dan Kualitas Pelayanan Eksternal (Hibah Penelitian Fundamental-DP2M Dikti Tahun I), 2009
  3. ISEES Model: Sebuah Model Pelayanan Publik Rumah Sakit di Surabaya Menggunakan Pendekatan Kualitas Pelayanan Internal dan Kualitas Pelayanan Eksternal (Hibah Penelitian Fundamental-DP2M Dikti Tahun II), 2010
  4. Pengembangan Model Peningkatan Daya Saing UKM Batik di Indonesia Melalui Sertifikasi SDM dan Strategi Berorientasi Pasar Guna Meminimalisir Dampak Perdagangan Bebas (Hibah Penelitian Strategi Nasional-DP2M Dikti Tahun I), 2013
  5. Pengembangan Model UMKM-CAR Dalam Layanan Kredit Perbankan Untuk mendukung Keberlanjutan Usaha Mikro Kecil dan Menengah (Hibah Penelitian Pascasarjana-DP2M Dikti Tahun I), 2013
  6. Pengembangan Model Peningkatan Daya Saing UKM Batik di Indonesia Melalui Sertifikasi SDM dan Strategi Berorientasi Pasar Guna Meminimalisir Dampak Perdagangan Bebas (Hibah Penelitian Strategi Nasional-DP2M Dikti Tahun II)
  7. Pengembangan Model Peningkatan Daya Saing UKM Batik di Indonesia Melalui Sertifikasi SDM dan Strategi Berorientasi Pasar Guna Meminimalisir Dampak Perdagangan Bebas (Hibah Penelitian Strategi Nasional-DP2M Dikti Tahun III), 2015
  8. Pengembangan dan Implementasi model S-OCB dan Servqual pada Industri Perbankan di Indonesia (Kemenristek Dikti), 2019
  9. Pengembangan dan Implementasi model S-OCB dan Servqual pada Industri Perbankan di Indonesia (Kemenristek Dikti), 2020
 
# Book
  1. Harsono, S., Prawitowati, T., Widyantoro, H., dan Rachmat, B. (2020), Service Organizational Citizenship Behavior (S-OCB) di Perbankan: Mengelola Kualitas Layanan di Era Milenial, Penerbit Mitra Wacana Media, ISBN: 978-602-318-474-3
 
# Organization/Professional Association
  1. Ikatan Sarjana Ekonomi Indonesia (ISEI) Surabaya, Bidang Publikasi dan Hubungan Masyarakat (2006-2009)
  2. Ikatan Sarjana Ekonomi Indonesia (ISEI) Surabaya, 2009-Sekarang
  3. Perbanas HRD Club Surabaya, 2009-2018
  4. Marketing Community Majalah Marketing, 2010-2017
  5. Forum Manajemen Indonesia (2013-2015)
  6. Asosiasi Pengelola Magister Manajemen Indonesia (APMMI), 2014-2018
  7. IAMURE Multidisciplinary Research, 2015-2018
  8. Pengurus DPP The Indonesian Association of Islamic Economist (IAEI), 2015-2019
  9. Indonesian Marketing Academy (Perhimpunan Ilmuwan Pemasaran Indonesia), 2019-2024
  10. Insan Doktor Ekonomi Indonesia (IDEI), 2021-Sekarang
 
# Inteliectual Property Rights (IPR)
  1. Motif Batik Kesaean Saliro (EC00201809918), 2018
  2. Gelung Paesan (EC00201809059), 2018
  3. Motif Batik Aura Ousaka (EC00201902195), 2019
  4. Motif Batik Kerbang (Keris Terbang) (EC00201952275), 2019
  5. Motif Batik Melati Emas (EC00201952276), 2019
  6. Motif Batik Kekancingan (EC00201902199), 2019
  7. Motif Batik Makuto Agung (EC00202318876), 2023

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